Use of the UO’s Trademarks

The University of Oregon owns various trademarks/logos that are registered with the United States Patent and Trademark Office. The UO’s trademarks are not simply a marketing or communications tool. They are iconic symbols that have evolved over the UO’s history that help our story. Accordingly, use of the UO’s trademarks requires special care and approval, consistent with the UO’s trademark licensing policy.

If you would like to use any of the UO’s marks or logos, please review information available on the university's Licensing and Branding website.

Please note that improper use of the UO’s trademarks and logos can “dilute” the UO’s ownership interests and the value of the UO’s marks. Improper use of the UO’s marks is also unlawful and my subject such users to signification civil liability. Accordingly, please contact Licensing and Branding if you would like to use UO’s trademarks or logos.

Brand Management and Trademark Licensing